— On Comms Design. From London

Remember this!

Every time I share something to Facebook I feel like I am throwing important things into a black hole. So I will also leave this amazing article here with the quote below

“Because they’ve spent money on making their marketing digital, not their processes. They’ve got good at social media rather than service design.They’ve invested in conversations, not services, so now they spend their whole time having conversations about how shit their services are.They’ve done the easy stuff, not the hard work to make things simple.”

[Russell Davies, of course :)]

 

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